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Samsung Developer Program

Publishing Lifecycle


An overview of the steps to get your apps and products marketed in the Galaxy Apps store





Your Galaxy smartphone and Gear wearable apps and products undergo the following steps in their publishing lifecycle of the Samsung Galaxy Apps ecosystem:


Design and Develop - 144px.png Design and Develop

  • Create your Android mobile apps that:
  • Create your Virtual Reality apps with Gear VR that can use Gear 360 images
    Note: VR apps can be published only in the Oculus app store. 

  • Create your marketable products:
  • Comply with the policies, requirements, and guidelines that govern your apps and their IAP in-app items, and your products.
    Note: App and product binary files and in-app items must meet the policies and requirements in order to be certified for distribution via Galaxy Apps.

  • For Android app development, use the Automated Application Testing (AAT) program at any step in development to help you. 


Distribute - 144 px.png Distribute

  • Register your apps, in-app items, and products with Samsung Seller Office.
  • Get them certified via Samsung Seller Office.
    Typically, certification involves the following timelines:
    • Android Apps
      • Content review and basic functional testing (Duration: One business day).
        If passed, your app will be provisionally publishedin the Galaxy Apps store.
        If not passed, you will be notified.
      • Full functional testing for all compatible groups post release (Duration: One week).
        If not passed by any testing, app publishing will be suspended ONLY for the affected device groups**, and you will be notified.
        If passed by all testing, your app remains published.

    • Gear Apps, Gear Watch Face Apps, Theme Products, and Edge Panel Products
      • Content review and basic functional testing (Duration: Three business days).
        If passed, your app will be publishedin the Galaxy Apps store.
        If not passed, you will be notified.

* Your app or product will be provisionally or fully published immediately in the Samsung Galaxy Apps store, unless you specify a future date for publication during registration.

** Android apps are sequentially subjected to testing on each user device group (based on device screen resolution) to be tested.  If an app fails any test for a device group, app publishing is suspended for that device group, which means that users with devices in that group cannot purchase and download the app.


Promote - 144 px.png Promote 


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